| 07.27.09 | PR, Perfected: Crisis Communication: What Should Have Happened (Media Bistro) -Read Article |
| 01.01.09 | DIRECT RESPONSE PUBLIC RELATIONS AGENCY OPENS DOORS IN TAMPA, FLORIDA WITH AN INDUSTRY-FIRST: Launches direct response video spot starring hyper-energetic Matthew Lesko -Read Release |
| 12.16.08 | Infomercial King's Viral Video Helps Launch PR Firm.... (Direct Marketing News Wire) -Read Article |
| 12.16.08 | Ericho Direct opens for business (PR Week) -Read Article |
| 12.05.08 | Eric Yaverbaum on Tappening.com's Happening (Target Marketing) -Download PDF |
| 10.29.08 | Eric on WSRadio.com (WSRadio.com) -Listen to Interviews |
| 10.27.08 | Creative campaigns from Coverall Cleaning System, Power-Save Energy and Tappening (DMNews) -Read Article, Download PDF |
| 10.02.08 | What are the Internet Gurus Emailing? (Bob Bly) -Download PDF |
| 01.01.00 | A Natural Remedy to a Low Profile (Inside PR's Magazine of Reputation Management) -Download PDF |
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