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Strategic Public Relations

2000 CIPRA (CREATIVITY IN PUBLIC RELATIONS AWARDS) WINNERS:

Best in Retail
IKEA "Gives Away $50 Million To Co-Workers: Making History With Unprecedented Thank You Bonuses"

Best Website Promotion: Healthcare
AllHerb.com "A Shaman, A Rainforest and a Computer: Consumers Log Onto AllHerb.com To Get Back To Nature"

2000 CIPRA Nominees:

Best Use of Research for Publicity
Progressive Insurance "Progressive Gets To The Heart of What Makes Motorcyclists Tick"

Best in Professional Services
DiMassimo Brand Advertising "From Unheard of To Recognized In Three Easy Steps"

1999 CIPRA "CERTIFICATE OF EXCELLENCE" FOR:

"America's Pizza Hits a Home Run with Sports Fans"
Domino's Pizza

"IKEA Superstore Lands in Chicago"
IKEA

"Can you win the PR War with Plaza, the Pierre, the Waldorf with just one question?"
Park Central Hotel

DeNiro, Hoftman and Jericho "Wag the Dog"
Tommy Hilfiger

1999 CIPRA

Best in Food & Beverage
How to achieve national branding ans sampling for nothin'...That's right nothin'
Cape Cod Potato Chips

1999 BIG APPLE AWARDS

Honorable Mention
"Marketing Communications Support of Existing Products"
Domino's Pizza

1998 "BRONZE ANVIL" CERTIFICATE FOR:

An outstanding "Bronze Anvil" program for Bell Atlantic
Bell Atlantic

1998 "BRONZE ANVIL" CERTIFICATE FOR:

Food and Beverage Gold
Excellence in Media Relations & Publicity
Domino's Pizza-- Domino's Pizza Meter

 

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